Like you, our formula is work hard but play harder.
We believe your first impressions need to last longer than your Instagram feed. And because your hair is unscripted as your life, you want options. Your look needs to work from runway to jetway, from your mobile office all the way to the after-party. It needs to feel at home in every city you bounce between, from coast to coast . And that's why we created IGK, products that work with how you live. So you can rock your look of the moment, in every moment, no matter where your plane touches ground.
Go Blonder. Push the envelope further without compromising the integrity of hair. From the photo shoot to the salon chair, colorists are set free from the fear of damaged hair.
From Base Color to Balayage, Olaplex multiplies bonds making hair stronger, healthier, while color lasts longer with more vibrancy. The integrity of hair is no longer compromised by chemical services. OLAPLEX is the #1 essential component in every color & balayage formula created at VIEVE Hair Stuido.